Our Services
Blogs
If you’re looking to build authority, foster connection with your audience, and drive results, blogs (also known as blog articles) are an absolute must. According to research from the Content Marketing Institute (CMI), articles were the highest performing type of content in 2022, with over 60 percent of businesses reporting that, of all their content efforts, articles driving the best results.
At Everwrite, we can help you:
Build authority in your space and establish your company as a go-to resource for your customers
Foster stronger relationships with your target customers through educational and informative content
Build brand awareness and drive traffic and leads
Ebooks
As a business, your email list is one of your most valuable assets. And one of the best ways to build your email list is with relevant lead magnets. 50 percent of marketers who use lead magnets for lead generation report higher conversion rates—with ebooks being the most popular type of lead magnet for generating sign-ups.
At Everwrite, we can help you:
Identify the ideal ebook topic to grab your audience’s attention
Write high-quality long-form content that drive results and generates leads
Manage the design process to ensure the final ebook product is both eye-catching and on-brand
Case Studies
Your existing clients and customers have already had a positive experience with your product or service. And transforming that positive experience into case studies can be a great way to leverage content to connect with new customers—which is why they’re such an integral part of successful content strategies. In fact, according to CMI’s research, successful content marketers were significantly more likely (73 percent vs. 61 percent) to use case studies as a part of their content strategy than their less successful counterparts.
At Everwrite, we can help you:
Identify the most impactful case study topics to connect with your ideal customers
Conduct client/customer interviews to gather information, data, evidence, and details
Transform your client/customer success stories into content that showcases your product and/or service and drives new business
Ready to get started?
Executive ghostwriting
Content can help you inform, educate, build awareness, and drive results for your brand. But it can also do the same thing for your leadership team. Executive ghostwriting helps your leaders build authority and credibility within your industry—which, in turn, builds authority and credibility for your business.
At Everwrite, we can help you:
Establish your executive leadership as subject matter experts within your industry
Define your leadership team’s voice and identify topics to strengthen visibility and authority
Translate your leaders’ concepts and ideas into a variety of written content types, including articles, blog posts, ebooks, and brand assets
Content strategy
If you’re looking to drive real results for your brand, content marketing is one of the most effective strategies to have in your arsenal. In fact, when compared to traditional marketing tactics, content marketing generates about 3 times as many qualified leads for every dollar invested. However, many businesses don’t have the talent necessary to create a content strategy that drives results—which is why 62 percent of companies outsource their content marketing.
At Everwrite, we can help you:
Identify the types of content that are going to drive the most results for your specific company and audience
Perform SEO research to identify opportunities to optimize for target keywords and drive qualified traffic to your website
Create an editorial calendar to ensure consistent content delivery that maximizes results
Haro Support
Help a Reporter Out—more commonly known as HARO—is a resource that connects journalists, writers, and content markets with expert sources to help support their articles. It also offers an excellent opportunity to build brand awareness, increase press coverage, and establish your leadership team as experts within your niche or industry. But HARO queries get a lot of responses—and you’ll only see results if your response generates interest from writers.
At Everwrite, we can help you:
Monitor relevant requests through HARO to identify potential coverage opportunities
Partner with your team to determine ideal messaging for each HARO query/request
Craft detailed, targeted responses to HARO queries to increase your chance of being featured